Mobile Maps (MAPY) – Thousands of active mobile phone users with hundreds of thousands of monthly transactions, very high customer retention and loyalty. Detailed maps with search and zoom functionality are available for almost every mobile phone on the market (WAP or Java enabled). Intuitive and comprehensive user interface, online updated geographical data, easy service setup, flexible pricing and administration tool make a powerful tool for addressing the whole customer base of mobile phone users!

Mobile Maps application can be used within two completely different product strategies:

1) as the communication channel for marketing and advertising purposes, when the mobile application and the whole service is distributed for free

2) as the service paid by end-users, where the mobile application creates a brand new distribution channel for GIS, geographical information and related positioning, traffic, business and other valuable data.

End-user free version of the WAP and Java mobile application has been created and launched by iCom Vision in cooperation with Multimedia Computer and Central European Data Agency. Solution fully integrated into the partners' GIS systems ensures accurate, detailed and online updated geographical information covering the whole territory of the Czech Republic.